As a leading manufacturer of window film and paint protection film, Solar Gard is proud to partner with an impressive network of skilled artisans, business leaders, and entrepreneurs. In celebration of those dealers and installers, Solar Gard announces our 2017 Featured Partner series. Starting March 1, 2017, each month we will highlight one of Solar Gard’s exceptional partners.

We are excited to recognize our outstanding dealers and we look forward to sharing their compelling stories!



As the recent recipient of Solar Gard’s Lifetime Achievement Award, this month’s Featured Partner, Durable Ltd., has a long-standing commitment to window film. We wanted this unique team to tell their story – their way.

Durable Solar Control Ltd. first set up business almost 50 years ago, making us the oldest window film company in Europe. While Buzz Aldrin was landing on the moon and millions of American youth converging on a farm in Woodstock, NY, we were busy creating an organization to serve the rapidly growing demand for glass tinting. And almost 45 years ago, Durable and Solar Gard became partners, enjoying a successful relationship ever since.

“I started in 1982 with Durable on what was to be a yearlong stay. 35 years later I am still here, along with my fellow Directors Nick and Tony – who both have worked for Durable for well over 40 years – and many of our team’s veterans with decades of service to the window film marketplace. We must be doing something right!”

– Peter Barnes, Director, Durable

Durable has a great pedigree and an unrivaled heritage (not to mention 130 years of industry tenure between just Peter, Nick and Tony!). We continue to go from strength to strength, pairing our years of experience and knowledge with a focus on developing new products and markets.

(And if you’re still not convinced that 1969 was a good year for film, just remember these classics it brought us: “The Italian Job,” “Butch Cassidy & The Sundance Kid,” Easy Rider,” “Kes,” True Grit” and “The Wild Bunch.”)

Thank you, Durable – we couldn’t have done a better job ourselves.
Learn more about Durable’s legacy at
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Congratulations to Urban Hägg, Owner of MÄLARFILM in Sweden, on being named Solar Gard’s July 2017 Featured Partner – Europe! He took a moment to share some valuable insight into his operations and continued success:

What made you take the leap into entrepreneurship?

I started my business in 2004. I found the architectural window film business to be very interesting and the window film product was without any doubt a product for the future.

What is the most challenging part of running your business? How do you tackle that challenge?

When installing exterior window film, the weather has to be right to get great results. Planning, scheduling and preparing is key to tackling that challenge.

What do you enjoy most about your business?

I enjoy meeting new people every day and it’s rewarding when your customers are satisfied with your work. Also, I appreciate having flexibility when planning my days.

What 3 things have been critical to your success?

• Well executed installations.



Congratulations to Paul Machielsen, Founder & Owner of Luna Glass Tinting in Best, Netherlands, on being named Solar Gard’s June 2017 Featured Partner – European Union.

Mr. Machielsen took a few moments to share some valuable insight into his business and continued success:

What is the most challenging part of running your business? How do you tackle that challenge?

Constantly staying ahead of the market, and being the first on new market trends, is my primary strategic challenge.

By following the market and consumer needs very closely, I am able to set myself apart from what is currently offered by competitors, or provide it in a new way. When I started, window film was on the market for more than 20 years in The Netherlands – I gave it a new twist!


Are you a Solar Gard dealer? Email to become the next Solar Gard Featured Partner!