WASHINGTON,\u00a0May 5, 2014\u00a0\/PRNewswire\/ — The same ultraviolet (UV) rays from the sun that are harmful outdoors pass right through windows into offices, homes and cars. Experts say this is a serious contributor to people’s daily accumulation of indoor ultraviolet exposure leading to skin cancer and photo aging.<\/span><\/p>\n “If you’re sitting next to a window with sunlight streaming in, you’re at risk for UV damage to your skin and eyes,” said\u00a0Darrell Smith, executive director of the International Window Film Association\u00a0(IWFA),<\/a>\u00a0a nonprofit group representing the many benefits of window film for consumers, on behalf of leading manufacturers, distributors and dealers. “Window film brings automatic and continuous protection indoors without the need to take action in the form of sunblock,” added Smith.<\/p>\n Residential and commercial window films can also reduce glare by more than half while allowing 30 to 80 percent of visible light in and blocking up to 99.9 percent of\u00a0the sun’s UV rays. Window film protects from the dangers of the sun while letting in natural light, safely.<\/p>\n Many dermatologists suggest using sunblock inside the home, but knowing people often forget this extra step, window film can provide 24×7 protection indoors and the\u00a0Skin Cancer Foundation<\/a>\u00a0recommends it.<\/p>\n Dermatologists note a wide body of evidence showing that cumulative, ongoing exposure to UV rays leads to skin aging and cancer, according to a report in\u00a0Clinical Interventions In Aging<\/a>.\u00a0 In addition, automobiles, side windows and sunroofs may also let in harmful rays and people who drive frequently often have pronounced sun damage and skin cancer on their left side as documented in the\u00a0The New England Journal of Medicine<\/a>.<\/p>\n To make people more aware of this danger, and how they can protect themselves, the IWFA offers a free consumer booklet:http:\/\/www.iwfa.com\/ConsumerInfo\/Literature\/ConsumerBookletWindowFilmBeauty.aspx<\/a>.<\/p>\n About the International Window Film Association<\/strong> Contact: SOURCE International Window Film Association<\/p>\n RELATED LINKS<\/span> For 24×7 protection against the sun’s damaging rays, professionally installed window film is recommended WASHINGTON,\u00a0May 5, 2014\u00a0\/PRNewswire\/ — The same ultraviolet (UV) rays from the sun that are harmful outdoors pass right through windows into offices, homes and cars. Experts say this is a serious contributor to people’s daily accumulation of indoor ultraviolet exposure leading … Continued<\/a><\/p>\n","protected":false},"author":1,"featured_media":70243,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[746,759],"tags":[],"class_list":["post-22253","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-the-news-ca","category-press-releases-ca"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.solargard.com\/ca\/wp-json\/wp\/v2\/posts\/22253","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.solargard.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.solargard.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.solargard.com\/ca\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.solargard.com\/ca\/wp-json\/wp\/v2\/comments?post=22253"}],"version-history":[{"count":0,"href":"https:\/\/www.solargard.com\/ca\/wp-json\/wp\/v2\/posts\/22253\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.solargard.com\/ca\/wp-json\/wp\/v2\/media\/70243"}],"wp:attachment":[{"href":"https:\/\/www.solargard.com\/ca\/wp-json\/wp\/v2\/media?parent=22253"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.solargard.com\/ca\/wp-json\/wp\/v2\/categories?post=22253"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.solargard.com\/ca\/wp-json\/wp\/v2\/tags?post=22253"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nThe International Window Film Association (IWFA<\/a>) is a nonprofit organization of window film dealers, distributors, and manufacturers that facilitates the growth of the industry by providing unbiased research, influencing policy and promoting consumer awareness of the many benefits of\u00a0window film<\/a>. Like us on\u00a0Facebook<\/a>,\u00a0follow us on\u00a0Twitter<\/a>,\u00a0and see more information on\u00a0YouTube<\/a>.<\/p>\n
\nSteve Capoccia
\nWarner Communications
\nsteve@warnerpr.com<\/a>
\n617 372 1539<\/p>\n
\nhttp:\/\/www.iwfa.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"