Solar Gard Featured in THE SHOP
Solar Gard Featured in THE SHOP
Paint protection film continues to gain serious traction across the automotive aftermarket, and Solar Gard is a major part of that conversation. In the February 2026 issue of THE SHOP magazine, the feature article “PPF Continues To Connect With a Wide, Enthusiastic Customer Base” explores how the category is evolving and why more vehicle owners than ever are investing in protection.
The article shows how PPF is moving from a niche luxury upgrade to a mainstream protection option. More drivers understand its value, film performance continues to improve, color PPF is gaining popularity, and stronger installer programs are helping shops grow. It also explains how shops are expanding their services, educating customers, and using new tools and technology to increase revenue and stand out in the market.
“The advancements in PPF technology and the growing variety of options are major reasons for optimism,” says Bradley View, auto market manager – NAM for Solar Gard Saint-Gobain. “Base PPF products keep improving, and with the rise of color PPF and other innovations, shops can now offer more customization and value than ever before.”
Bradley View, Auto Market Manager – NAM for Solar Gard Saint-Gobain
For installers, dealers, and industry professionals, the article features a valuable look at where the market stands today and the forces shaping its future. It underscores how continued innovation and education are strengthening both consumer confidence and long-term opportunity.
Read the full article in THE SHOP here:
https://theshopmag.com/features/ppf-continues-to-connect-with-a-wide-enthusiastic-custom-base/
